A business and lifestyle writer and freelance journalist, Tasha Bovain’s approach to communications not only goes against the grain; it carves out a space inside it. She merges her creative storytelling and reporting experience with marketing techniques to promote social change. Drawing upon her diverse experiences in advertising sales, customer service and fundraising, she specializes in helping small businesses and nonprofit organizations get people excited about their brand or cause. Forever a curious soul, she has written articles and entertainment reviews for various online and print publications, including Newsday, the Herald Community Newspapers and … [Read More...]
WOMEN’S HEALTH & WELLNESS ARTICLES
Build a Support System from the Inside Out
Remember the fairy tales you heard as a little girl: Snow White, Sleeping Beauty and Cinderella? Mr. Prince Charming would gallop in on his white horse, rescue the helpless, damsel in distress, and they would live happily ever after. But in real … [Read More...]
The Power of Self-Reliance
It starts off innocently enough: You slack off at the gym, you postpone your career planning, or you put off plans with friends to keep your schedule clear for your new beau. Before you know it, you’ve become so preoccupied with a new romance … [Read More...]
Negotiate Your Way to a Happier Life
Everything in life is negotiable: your salary, the final price you pay for a car, and even the amount of time you spend with a mate. The secret to achieving success in everyday negotiations is to know what you want and ask for it! Many women … [Read More...]
LIFESTYLE ARTICLES
3 Ways to Prepare Yourself Financially for Entrepreneurship
For most women, entrepreneurship offers an opportunity to create an alternative work life of creativity and financial independence that remains elusive in corporate America. However, after the initial excitement wanes, you’ll quickly realize that … [Read More...]
3 Steps to Defining an Authentic Personal Brand
From Manolo Blahniks to Jimmy Choos, it’s the packaging of these brands that seduce us into spending $400 on a pair of shoes we’ll only wear once. Establishing a personal brand is the foundation of success for today’s savvy woman. … [Read More...]
Smart Women Ask for Help
You’ve landed a new position and a new apartment to go along with it. This can be an exciting, yet uncertain time. Along with your fabulous new life comes a wide range of challenges – from adapting to a new work environment to unpacking and … [Read More...]